2010 Rating
Yes, there were
defeats, and there were stumbles. But there were also important discoveries,
and old barriers which were overcome. Irrefutably, there was progress.
By
now I have accepted the fact that the year will never bring what I predict.
Through an iron will I can produce my desired outcomes, but the path towards
those ends is subject to the variability of the universe. I did not let myself
down in 2010. I made mature decisions, and I asked myself very difficult
questions about who I am, what I am here to do, and what I am doing to create a
permanent legacy. I cannot masquerade the events of the year; my own most
personal standards I failed most of my expectations.
My Unfair, Biased, Hand-Picked Favorites of 2010
Favorite Person: Dragan
Favorite Place: Tanya's Apartment
Favorite Thing: Star Trek - The Next Generation
Trending Up
Education
Web Platform
Trending Down
Creative Mac Training
the good
The surprise discovery of
Miramar's very own Olympic-styled race track.
the bad
Making a friend 20 miles away to
fix the client's PC that I just broke.
the ugly
Loosing a friend over a tire
Word of
the Year
vagenda
[vuh-jen-duh]: -noun
Using feminine wiles to
accomplish personal gains.
"It's all because of that
temptress! She tricked my son with her carnal manipulations, and he fell right
into her vagenda!"
Donated by: Jesse Rioseco
What I did right in 2010
The
year never goes the way I predict. If I were rating myself as a physic, I would
score rather poorly. However, rating myself based on my decisions,
accomplishments and growth, I recognize this year as a significant move
forward.
� I broke the addition to music, had become an
obstacle for deep thought and reflection.
� I
started projects, which is normal enough, but I successfully delivered many of
them, which is a welcomed change.
� I
took in new experiences that a more cautious, timid person would have missed
out on.
� I
greatly improved my focus and performance.
� I
forgave people.
� I
became a better leader.
� I
budgeted well.
� I
was bold enough to ask the questions I wanted to ask.
� I
refused to be held back.
� I
was afraid of finding a serious relationship. I had multiple chances with
multiple girls, but I chose to run away.
� I
allowed inexperience and doubt to prevent me from delivering my largest, most
ambitious projects.
Last
Year�s Goals
Mend
My Heart
NO.
Patience. No further comment.
Launch
a Web Application or Service
PARTIALY�
None of the Web Applications and Services I focused on made
it to launch. The only success was FSUfund, which a very different intent that
the for-profit businesses I had been working on.
Get
a Mac
YES!
I am of course now the proud owner of a 13� MacBook Pro,
the exact machine I expected to purchase.
Venture
Capitalism
NO.
And the world is better off for it. It would have been a
very costly experiment.
Predictions
My
Media library will hit the cloud (with or without Apple).
NO.
Apple didn�t make the switch and neither did I. The
importance of music in my life dramatically fell in 2010 as my time became
occupied by more important things.
Country
will be my main appetite
NO.
According to my statistics Frank Herbert, Wah!, ABBA, Enya,
and Regina Spektor took that distinction. Country�s only representative was
Hayes Carll, and he was #6 this year.
My Commitments for 2010
Keep exercising. And do more. commit daily to weights and
pushups. Weekly to running.
YES!
I did maintain my exercise schedules and my frequent
running.
Maintain
the progress I started in 2009 regarding business, responsibility, fitness.
YES!
Responsibility and business took me down paths I did not
predict but I did live up to my commitment.
Score: 3.5/8
2010 (by scale)
Best Friends
Jean Desir
�
� Fourth year of our friendship. Similar to last year, we did not spend much actual time communicating. Still, it remained strong.
Erdell
& Lavondria
�
Tashia
�
� Tashia is a natural mother, and she has always been extraordinarily supportive whenever I reach out to her. For a few month she adopted me, giving me a place to go at nights and providing people for me to socialize with. She is not techie, and some of her viewpoints are different from mine, but her heart and spirit are very similar to my own, and I truly respect and admire her.
Dragan
�
� My favorite mentor.
Mr.
Robinson
�
� Also my favorite mentor in the word.
Gregory
Etian
�
Teekay
�
Tanya
�
People
I�ve Let Down
Tanya � By not being who she wanted when she wanted it. Concurrently, I also let myself down.
People who let me down
Alexis - as a partner and friend
Jeff - as a responsible person, repaying me
Tanya -
Cynthia
Sarah
Kafka
Ashley
Danny
Personal
Hero of the Year
Erdell
Person
of the Year
Eric (artists rendition)
Eric gets the title for the second year running. Last year the award was for him giving me a good beginning, after leaving the Apple store. I recognized how fortunate I was to encounter him, and the many things I could learn from him. I admired his strength and persistence and the way he used his intelligence to get things done. This year what I acknowledge most is the rabid dedication he shows towards the completion of his goals. It was almost unsettling to see the vigor with which he perused his objectives. I considered myself a motivated person, but I was not ready to understand his level of seriousness. The entire operation ran on his persistence.
While with him often I became annoyed with the way he interacted with me. He constantly asks of my opinion but rarely follows it. It was offensive. In retrospect I also believe it was correct. His positive thinking and guts were the only thing pushing things forward. To be in that position takes a tremendous amount of self assurance. My opinion, although valuable is fit to be discarded if it interferes with his plan for moving forward. Understandably, under no circumstance could he allow my perspective to detail a potentially correct course of action. My regret is that he did not explain himself better.
My experience with him also also served as strong reenforcement for my confidence as a leader. Seeing what he could accomplish despite his limitations made me realize that in addition to my natural skills, all I require to be a leader is determination and a plan.
Eric's business did not go the way he expected. But until the day it shut down he consistently gave it 100% of his effort, repeatedly taking his attempt far above and beyond what I thought was reasonable. It was my mistake for foolishly using reason to artificially lit the accomplishment of a large goal.
Relationships
It would be easy to become bitter about my continuing instability to find a
I've learned to live with a certain level of disappointment.
What does OK cupid think of me?
Jan 26th Last Man on Earth
http://sphotos.ak.fbcdn.net/hphotos-ak-ash2/hs030.ash2/34850_10100273579346643_5209186_61990324_6157417_n.jpg
Ghosts
Cynthia
Nirva
Rahawa
Failed Starts
Teesh (OKcupid)
Kafka (OKcupid)
Sarah Oxidine
Sherina
Rachel (OKcupid)
Ashley
Sherina
Whitney (OKcupid)
Measurable Relationships
Tanya
Lynda
OKCupid Superstars
Business Ideas of 2009
�
Business
Ideas through BGY
o
WEB APPLICATIONS
� Paymail
� Shop System Payback
� Internet raffles
� israel/carribean directory
� mypage (phpcow, cherryblocks)
� bgyclub (discount community)
o DESKTOP SOFTWARE
� web browser
o Websites & Basic Web Services
� 1000 page ad system (iweb)
� godaddy paid parking
� steadyniche
� black and gray hat domain name traffic
� affiliate sales (amazon, ebay)
� selling domain names
� Water4gas Affiliate
� dropshipping
o Other
� bgy tech center (Academy)
�
Business
Ideas through Touch to Play
o peanut butter jelly SMS
o dollarbill app
o Minute Meals
o Turnberry App - Aventura Map
o iTunes Stat
o web based iphone web app site editor wisiwig
o motionTap (series of wii like games)
o Leveler App - create levels by drawing
o RaceScape
o myButton
o parkinglott
o geowars
o mybackground
o blackberry messenger
o Slangsanary
o ringaling
o PhotoFX
o VideoZoom
o BatteryTap
�
Other Business
Ideas
o
Desktop Programs
� Delicious Library for filing cabinets
� mouse mover tutorial app
� iTunes Statistics (music sale powered)
o Websites and Web Services Business Ideas
�
iWork
Template website
� Appointment System
� Stockfootage site
� ZombieBitch.com
� Dinner Destination 2.0
� Webhost review powered by affiliate linking
Websites worked on this year
� Creative Mac Training � Incomplete
� Lulu Flynn - Complete
� Alexandra Zamora � Incomplete
� Sole Bicycles � incomplete
� 1 on 1 Basketball - Incomplete
� Continuous Times � Incomplete
� Appointment App � Incomplete
� Keystone Trading Group � Incomplete
� Vistas Inc (Felice) - Incomplete
Debt at beginning of year: ~$19,000
Debt at end of year: $14,882.85 ($11,278.73+ 3,604.12)
Account Totals: $14,423.86
Pocket:$7
University: $5,552.46 ($903.02 + $4,649.44)
BOA Personal: $1,086.24
CMT: $3,145.49
Etrade: $4,632.67
Car
Miles: 56,824 (total)
Accidents: 1
Dollars on Gas: $1017.67
Dollars on Insurance: ~$2,600.68
Phone
(MetroPCS statistics only. July � December)
Incoming Calls: 968 86:39:13
Outgoing Calls: 2757 Calls, 149:25:51
All Calls: 3725 Calls, 236:05:04
Apple
Months worked: 6 (January � June)
Earnings: $14,200 (estimate)
Months worked: 6 ( June - December)
Revenue:
$19,500.82
Earnings:
Number of Clients: 16
Average Classes Per person: 12 (weighted) 54 (unweighted)
Number of paid classes: 232
Number of unpaid classes: 111
Total number of classes: 343
Most classes received: 110
Most Profitable month: November ($4,415.00)
Least Profitable month: June ($1,620.00)
Average: $2,785.83
Other Revenue: ~$8,000 (Grenada)
Memorable
Clients:
Hermine
Jean
Alexandra
remone rae & wilbert. from the moment I left.
deedee - from the day after I left
will smith - 2 days after I left
alan
gene
Sarah Oxidine -
tommy & touch to play
Vala
Hermine
Tony P -
Gerry-
1on1 basketball
alexandra
scott
Web Business Trends on the
Web
Services for Scalability
� Mechanical Turk & crowd flower (Labor as a Service)
� Amazon S3 (Bandwidth as Service)
� Amazon EC2, Google App Engine, Heroku (Hosting as Service)
� GetSatisfaction, Zendesk (customer service feedback)
Premium Services
� Offering both free & premium
o It happened with iPhone Apps, and it happened with web services.
Web
Trends of 2009
1. Structured Data
2. The Real-Time Web
3. Personalization
4. Mobile Web & Augmented Reality
5. Internet of Things
Partners and Semi Partners
of 2009
Vala
Tommy
riguad
berto
sarah O
Teekay
Chris Howie
Ali
Jean Disir
Greg Gopman
Jeffery
Tekel
Tanya
kirk
emannuel
vala
tommy
niel cohen
angel
aurelie
mike
thomas
gregor
The Present Future
I need to get my act together. I'm running into myself, and that is a problem. The issues are not new ones. But they need to be addressed. The problem is not the way I look, or what I know, or what my job is. The problem is my confidence. The problem is my attitude.
I know I can do better. I will build a new daily, weekly, monthly routine.
The Attitude Changing Concept:
immerse yourself in confident social culture.
The Attitude changers:
music. Listen to your hip hop rap stations.
It's an attitude adjustment therapy.
dancing. Commit to learn to dance.
Dancing for beginners. Learn from the start, and stick to it.
exercise. Stick to a very tough routine.
It will continue to change your attitude and self valuation.
audiobooks. Frank Herbert material. I need more Dune, but also more perspective from books outside of the series. I need also to give more time to Adams.
writing. Documenting what I do, and
developing my ideas on paper and digitally can be game changers. It helps me
push my advantages, and my confidence.
Leaving
Apple Behind
The sequence of events that took place
after I left apple were almost fanciful. Getting Kitty�s bracelet as a
foreshadow. Then the last apple customer I ever had became my first promised
client as an consultant. I met Wilbert that morning, and within 30 minutes of
getting fired, I had spoken to Remone. The next day I was running with Gene
Watson, then the day after I was working with Will, and then with Dedee the
following day.
Eric
He has represented stability for me.
Life at home was not predictable, work outside was hetic, and many other
aspects of life were shrowded in anxiety and unknowns. But Eric is the essence
of dependability, and I appreciated having him there. Even though the hours
were always long, at least I knew what to expect. And I knew it would always be
a challenge, something I could raise myself to.
Proud
of my own success
Outside of my first month at Apple, or
all my time being in the working world, 2009 was the first year where I felt
truly proud of what I had accomplished.
What
I learned about people
I took my personal qualities for
granted and I paid for it in 2009. I assumed that common sense and good
judgement were universal things. I assumed that for a person to have survived
to a certain age, and to experience the world, that they automatically develop
those qualities. They don�t. They also do not develop morality, not
automatically at least. Business partners, employers, relationships, friends,
and roommates all proved that for me.
What
I�ve learned about Me
I�ve learned that I can be a bit tough and cold to the people I work with. I give off the demeanor of the stern, unapproachable, know-it-all boss. I want people to get to the point. I want them to be quick, but I want them to hear every long-winded speech I feel inclined to give. That�s not balanced! And it certainly is not encouraging for the folks I work with. I�ve been called stubborn. And I feel that it is egotistical. Is that really me? What about the understanding, patient, and passive me? I better not prove myself to be another steve jobs. As my projects increase in size and in success, I want to do more than put on an act for my paying public. I need to continue to be good and wholesome to people on the outside and also to maintain the same good qualities to employees.
Why
Am I so busy?
I�ve been unemployed for half a year now and I cannot seem to find a spare minute in the day. It�s almost hilarious how tight my schedule has been. I should be worried about my wellbeing, and I would be if it were not for the curious fact that I am earning a respectable amount of money with my crazy little business. I don�t think that I can maintain this type of load. And if I can, I don�t believe that it�s healthy to do so.
Playcounts
iTunes has always given me an anchor for my media consumption. It gives me a thing which can be seen, and which can be measured. It allows me to classify and monitor each play. By simply keeping count, it makes real something which would otherwise be abstract. It then becomes the scorekeeper. It is the official. And because I seek after structure, I found myself no longer wanting to play unless the scorekeeper was present.
I'm
taking a break from Battle Star Galatica.
It has gotten far too human for me.
It reminded of all the human traits and makes me wonder if we are worth saving.
It shows how intencely caniving, ruthless we are. Shows our selfishnessness, powermongering, nearsightedness, suspicion... Our poor decisions, our savageness, paranoia, physical & mental frailty.... Our disorganization, xenophobia, the shortcomings of government, politics, military... dissapointment of daily life... and our lack of perspective.
The unfairness of life
But there is the good...
Shows the brilliance of a few, the sacrifice and dedication of people (the daily and the extraordinary)
us at our most motivated
selflessness
and tremendous acts of love in the name of leadership, preservation of the species, parenthood, friendship
Veruca Salt
Veruca Salt was a staple. Perhaps others can benefit from having a staple with corresponding qualities.
Big collection of tracks. Colorful, personal band history... success story... lots of imperfrection. unique sound. meaningful lyrics.... active message boards...
Connect fanboism to game experience.... gotta catch them all... gotta piece the band history puzzle together.... find the secret meanings in the music... find the rarities... level up (understanding & knowledge)... social aspect through concerts & messageboards... currency through trade
Letter to Roommates
if we are going to live together then I need your help with some basic corporation. I need help keeping this place clean. I need you to stop encouraging roaches. You can have your burger king, but don't leave it open on the table over night. Don't leave trash open and filled in the can. And if the can is filled, don't over-stack it. Even if we don't have big white bags, which we do, at least use a shopping bag.
Every single day I find roaches. I kill at least two a day. This morning I found three. One on the table with your open food. One in the sink with the dishes, and one in the open trash.
It would be great if you can continue to buy family meals. You don't have to, but it would be great. The $17 it costs for burger king could get a lot of good food somewhere else.
Cleaning:
I work all day long 7 days a week, because if I don't then I don't have any income, and the house has no safety net. That being the case, It's difficult to find time to keep the floors, and trash, and bathroom, clean. But more often than not I seem to be the only one doing it. Any ongoing help is welcomed. Wiping down the table, putting in new trash bags, sweeping the living room... whatever requires the work.
Finances:
We need to always have an idea of each others finances. It is important for me to know, Julian, if you are living pay check to pay check. Why? Because if your brother isn't able to pay rent I need to know in advance when I need to save my money and when you have the money to keep things going in an emergency. Not knowing that information caused me to go $800 in debt last month, when I had to spend $1374 on rent and I only planned for $450. I'll talk to Thomas and ask him to keep me apprised on the same.
My
Daily Life
In 2009 my days and nights were very predictable.
I would eat at Boston Market twice a week. The rest of the time I would get by on free meals from clients, friends, or family. Whenver I can, I try and go running once I wake up. Afterwards, I take my shower, with laptop near playing music. I get dressed & scramble out the house and usually stop at the post office to check the po box before I scrable to make it to the first class.
Andy�s
News
The surprise revelation of the decade. Andy sat with me at Ale House and told me, and showed me, how successful he had become with his forex trading. It stunned me. Stunned me back into perspective. I had been on a righteous high horse until Andy came and knocked me down. I was fueled with the idea that I was doing better than any of my contemporaries. I have always suffered from a lack of competition, and this was another symptom. I had no barometer to measure my level of progress in what I was doing, because everyone around me is doing worse. So Andy�s news came as a complete shock. And what�s more, he did not mention it in a gloat, or brag. He did it with kindness, and he invited me to join him in his success. He offered to teach me. And what did I tell him? I said no thank you. I stuck to my righteousness, thinking that it has done me well so far. But since that day in October I�ve asked myself, what exactly is my objection? I don�t know if I rejected for anything more significant than jealousy and pride. We will see unfolds in 2010, once I have the space to assess myself and my reaction.
Letting
go of the digital attachments
I began to let go of the digital anxiety in 2009. I erased my safari history, which until then had held the record of every website I had visited for the last two years. I switched to Chrome, and let go of the Safari bookmark excuse. I had given that as the reason for me not being able to use another browser. I created a new user. I let go of the clutter that had accumulated in the main account. I had previously explained to others that I �need� each of the open programs to be running for various reasons of convenience. Now, I�ve done without them in this new account. I learned to let go of my iPod classic, which was the digital packrat, holding my entire audio library with me at all times, giving me an unnecessary paralysis of choice. And now I�m letting go of my iTunes library, giving it up to the cloud, thanks to lastfm and to the lack of connectivity in my car. Perhaps soon the audio transition will be complete thanks to lala.
Important
Personal Shifts
In 2009 I become significantly more involved in interfaces. In understanding them, and in making them. I worked on the Continious Times sites, and the Appointment System. Both required me to learn a new tech vocabulary, and to create a new understanding.
What
I�ve learned from Eric
Working with Eric has been a tremendous gift. He forces me to be tough. Forces me to do everything necessary to get a task completed. Many times a week Eric pushes me past the threshold which I would normally consider my limit. He forces me to do the most tedious of things. And he does it by first reminding me that these things are necessary to achieve the required results. And he does it also by example. He pushes through all of the hurdles he faces. And he rarely ever complains. He has sat in the office for 8 hours renaming files, because it was necessary. Days later, he would do it again. Every day, we need to review every page of the website, and write commentary. Sometimes, that amounts to typing over 2,000 words a day.
He also makes me think very hard on solutions for all manner of technical things. Things like getting the server to work, getting an animation made, automating a naming system, scripting a backup routine, optimizing video compression for size & quality, measuring distances in the website layout, communicating with tech support, graphic design, note taking, editing video, and all sorts of other things.
If I were on my own, I might not have pushed myself nearly as hard. If I were working for anybody else, I would not have allowed them to push me that hard. If I were working on my own project, I would not have believed in myself enough to think that I could do many of the things I have done for eric. I can truly say I have never been as challenged when working with computers as I have been while working with him. And through his persistence he has forced me to attain a level of dedication I had never reached. Day in and day out, he requires me to perform on a super level. And now, I realize that I am capable of more than I thought. He had cleared me past a personal barrier, and thanks to him I know that I can conquer tremendous challenges. Eric has made my confidence more than just theoretical. Thank you.
The Importance of Techcrunch
Most significant website is Techcrunch. It played a large role in making me an industry thinker. It is a farm more valuable resource than Arstechnica and TUAW have become. Those sites report the news. And Techcrunch reports the significant workings behinds the scenes of the event. They are my insider source on why and how things happen in the tech field. It is my pulse on new startups. With their help I�ve begun to see ahead more clearly. By developing a richer grasp of the present happenings, I�m learning to read between the headlines all over the web and predict where things are going. In the same vein as Techcrunch is gigaom, and readwriteweb. A new and promising mutation of the Techcrunch spirit is mixergy. It looks to replace freelanceswitch as my insider talk show for startups. If freelance switch is the resource for starting a one man business, mixergy is the resource for starting an enterprise.
Success
of my mobile office
Verizon + laptop + car charger means I can work anywhere, anytime.
Computer
Damage
�
Broken
Backlit Keyboard
� 6 major falls (First one with Hermine at resturant)
� broken dvd drive
� Broken Ethernet port
� Missing E key
� Missing Command key
� 20 Minute Battery life
Next year I need to take precautions against damaging my machine. This one barely survived my ownership, literally. I wish there were other hardware manufacturers to choose from, because Apple will never offer a ToughBook.
Best
Man Speech
I would like to say thank you to everyone who has made it here today, especially the parents of the bride and groom. I am truly glad to be here on this occasion to celebrate this wonderful day with E and L.
L, I can give testimony to the character of my cousin. He is a person who has been there for me through very difficult times. The size of his heart and the virtue with which he lives his life put him among the greatest people I have ever known. Every time I look to him it is with admiration. You have an extraordinary husband, and I bestow on you the challenge to enrich those qualities even further. And to reciprocate it wherever possible.
E, I can give testimony to the tenaciousness of your wife. Meeting her the first time, it took all of 10 minutes for her to place her nose into all my ventures, giving a background check, psychoanalysis, and review to me and to every girlfriend I've ever had. The lesson is that she is not content to be ignored. She wishes to be a meaningful part of everything she experiences. And this event today is a beautiful showing of that.
I wish the two of you a life time of happiness and fulfillment. Once I get married, in 55 years I hope for you both to be right there with me.
Here is a toast to love, prosperity, and to your marriage.
I am not married yet.... But Erdell, I do know that the most effective way to remember your anniversary is to forget it just one time.
Statistics
statistics are important for PR. Easy to access statiscs make a good resource for reporters. When reporters quote statistics, audiences are exposed to the data source. Popularity.
Youtube number of views
iTunes / Amazon are widely quoted as sales charts by reporters and blogs
The year by car became unnew
favorite
night of the year October 14, 2009
I Had my best quick shave ever while listening to buckcherry
I got to alexandra�s at 10am. I worked with her until 6pm (8 hours. My longest non-Eric appointment). Then I went immediately to Tanya. I met her boyfriend. Then I went to jean gualamette�s house. I saved his hard drive, which had crashed. He and I went to the ball room to setup for the gala. On the drive, I had a heart to heart with Jean and discovered that he thinks a lot like I do. He�s driven by an intelligence and passion very similar. I got a text from Nirva, Out of the blue, I believe. Later, I instructed Jean on how to do the transfer. I slept on his couch. I made no money that day.
I
still think about Jon
Still with me. The only person I cannot outrun. I said some eloquent things about him this year. I hypothesized to Hermine that I am working for two. I deduced that he was the business partner that I wanted, and that I am constantly searching to replace him. He still appears in my dreams very frequently, and when he does, we interact casually, as if he suppose to be there. But this is also the year I stopped crying about it. Not on his birthday, or on my mom�s.
Mom�s
Best Friend
In Greneda, Solo was good enough to take me to my mom�s best friend. She has a very beautiful daughter who I would love to connect with. But my interest in her daughter was completely overshadowed by the play of emotions than the mother and I experienced. From the moment I walked in the door she began to cry. I asked her to tell me about my mother, and she did. And she showed me her pictures. All my emotion flooded out, and I spent then next half an hour crying with her. The whole family was there in the room, but just the mother and I were going through this. The rest of them felt very uncomfortable. They did not know what they could do to comfort us.
twitter
& facebook are two new ways of thinking about a homepage.
First understand a blog & what it did for communication on the web. Took down publishing barrier. Everyone gained access to the same tools available to professional newspapers and journals. If you have something to say, you were given a way to say it, and present it as professionally as a million dollar company could. All for free.
Twitter is different kind of tool.
For Facebook, think first of what email did for communication. A way to instantly send messages to people online all across the world. If they are online they can see it immidiately. If they are not, it shows up in their mailbox where they can sort through it, archive it, and share it to other people who might be interested in the content.
Facebook gives a more robust set of tools to the email concept. The concept is the same as email, which is to stay in touch with people. Facebook just gives you more to use. You can share videos & pictures more easily. FB makes it easier to let you communicate what you're doing (and gives more things to do, for those who may benefit from the added structure. eg, Play games, set status, poke, wall, message, group.)
facebook & twitter are organized communication tools. They are communities of people who are there to communicate with other people.
On Continuing my Education
One of the things I fear? Going back to school right now when I can't afford it, perhaps even going to Grad School, forced to incur a tremendous load of student loan debt, facing decades to pay it off, and meeting wife, marrying her, inheriting her debt, each step moving me further and further away from being a success. I have to take risks now.
One of the other things I fear? Being stuck in a low-level pay-check to pay-check lifestyle, having to hustle for every dollar, every day.
he didn't have to take as serious a risk as I do
http://www.fourhourworkweek.com/blog/2009/09/13/bill-gates-risk-taker/
Game
Design as building blocks for application design
It�s about stimulating the correct parts of the brain
traditional apps are "flat", uninspired, and abstract
make interface customizable (WoW beginner screen vs l. 70 warlock
make interface contextual. A menu is not always the best answer. Mario allows the user to do the follow without a single menu:
Entice users to explore.
(give them a goal)
Idea
"How many iTunes Features have you used? You have used 72% of iTunes features at least once!"
Make it Competitive.
Usage Statistics:
You've spent 2 days, 10 hours listening to ABBA
Beck has twice the number of songs as Foo Fighters and half the playcount!
The average Pop collection in Australia is 300 songs. Your collection has 302!
Make it Social.
Invite others to discover your music!
Log in to facebook to share more statistics!
Failed attempt:
Tip of the Day:
______________________
In Game Growth:
Leveling up, Inventory, new skills, increasing difficulty,
possitive reinforcement, Structured Objectives,
Introduced to tools & introduced to environemnt. Allowed to explore. Encouraged to develop Skills. Given goal. Don't tell him how to reach it. Let them apply creativity. Grant them their ah ha moment. Their sense of achievement. That is what's fun. Note, fun also comes from competing, cooperating, and from stimulating action.
Implicit in the idea of interactivity is the fact that it changes the participants. The journey, and the feedback, exploration, and the achievement deeply impacts the phycology of the user, and directly changes their mind. When you are done playing a game of Tetris, you are better at playing Tetris. When you are done playing Big Brain Academy, you are better at solving math problems. You are not the same person that you were at the beginning. Long after the game is over, the skills remain.
Traditional applications have a drastically different philosophical approach. It's believed that users are static. The user's perspective is considered to always be the same. The application looks the same from beginning to end. The same for a novice as for a professional. Same static tools for everyone, and everyone will be fine. The same level of complexity is involved in performing a novice task as in executing something advanced.
[Games build on skills and complexity gradually. Learn to jump, then learn to double jump, then learn to wall jump. Once you do that, you perfect the methods and prove your skills by wall jumping to defeat a level boss]
games do not use menus. To perform an action, users press keys in sequence. Users are given tools situationally (contextually). You will not have the option of wall jumping unless there is a wall in front of you. You can only wave dash if you're on the ground. Photoshop has every menu option available in every situation. Selecting the brush tool *could* change the entire interface so that you see only brush specific commands. The menus could change to show you only what the brush can do. Make it simpler. Make it contextual.
Applications should adapt to the user's journey. The mentality of the user is not the same when they are experienced as when they begin. Failure to accommodate the specrum of user experiences leads to frustration, boredom, and burnout.
One Problem: Apps measure task completition by determining if a user pressed a series of buttons in the correct order. If so, the task is completed 100% of the time. Issue is that is memorization. Does not allow for exploratory learning. You need to be encouraged to explore the possibilities of a program. Different ways to acomplish things.
With Games, users get enjoyment from the journey towards completing the assigned goal. The adventure happens while going from A to B.
What is the journey in a game? Traveling to towns, interacting with other characters, leveling up,
differnt color for all advanced only features
program interface can change color as higher percentage of features are used
statistics have long been used to excellerate the impact of trends in sales. top music count downs, MTV, iTunes Top Downloads, Amazon product lists. Seeing a popular trend encourages others to explore and participate.
Leverage that for features:
Your Top Used Features:
Other Users who use this also use these tools:
Top Unused features:
Instructional Method:
"Here's how" feature:
Stop with the pages of text and screenshots. User should watch as the computer moves the mouse, clicks on the right items and gets the result. Then prompt them to give it a try.
Relevant menu options can be hilighted to stand out from less relevant choices. The options that a user selects very often can glow in the menu. Suggested modifiers can be pulsing a seperate color.
User Task Pallet
to solisit help, users should have a pallet where they select their goal. "Remote Wrinkles from Photo", "write resume". Selecting that guides the computer's suggestions of tools and combinations that can help. (again "other users who have done this task find it helpful to use method a,b, and sometimes c).
Menu options should be contextual to the Tool. Selecting the magic wand should change every menu to give only the options that can be used with the wand.
Menu options should be contextual to the object. Selecting a picture should give menu options such as "Interact "(showing commands related to the picture interacting with neighboring objects), "Edit" , "Share" etc.
Imagine putting photoshop into discovery mode:
it starts off with only the most basic features. On the right is a pallet called Achivements. It lists all the workflows that the basic interface enables. "Retouch Photos, Create Graphics, Title Effects, Web Sharing". What each represents is a defined set of tools used in one of several possible sequences that Photoshop has matched with an end result. EG: The program knows the common sequence of tools necessary to retouch a photo. If one of those common sequences is initiated, then an achivement is unlocked.
Once an achievement is fully unlocked, the program provides feedback, acknowleding the acivement, and rewards the user with tools to allow more capability for the task. Or, more appropiate, the program rewards with more workflows, even with the existing tools.
Build a user forum or chat into the application
Mario Kart Ghost Racing
race against a ghost image of your previous best time.
Auto record user actions. Begin 'quest' to edit a photo. Mouse movments and actions are recorded. Let user reuse those same steps on a different image (productive). Let users beat their previous best time (reenforcing).
ideas
should not be copywrited
� Charge nothing for the main products. Make things free for the user.
� Open source. Free software to use & build upon.
� Flickr, free photo storage.
There are two kinds of free: fake free. Marketing. Buy one get one free.... WIth concept, there is no such thing as free lunch. It is not a change in the business model. Only an invocation of the word free to grab consumer attention. does not change the economics.
What changed the economics is the last 10 years in computing. With it, the underlying costs get cheaper.
Moores law. Number of transitisors on computers doubles every 18 months. The economic recroprical of that is that the cost of a net uinit of computing power falls by 50% every 18 months. Computation, storage, bandwidth gets cheaper over time. Imagine a factory in the 19th century where the labor got cheaper, the coal got cheaper, the realestate got cheaper.... THat's why there is such an imparative to make things digital because you go from an eocmomy where things get more expensive (economy of atoms) to one where things get cheaper (of bits). It is a move from inflationary economics to deflationary ecomomics.
We live in a physical world with digtal add ons.... that is a metaphysical question. Listeners, participatnts will be consuming in virtual world. A product does not need to exist in physical world. It can be software ecomomics.
The product that can be free
will become free.
There are lots of ways to compete with free, and there are lots of way to make money from free.
But people are suspeicious of free.
Things claim to be free, but you pay down the line. Or you pay with your time, or with your reputation.... People are right to think that somewhere someone has to pay. But digital changes this.
Everything Google does is free, and it is an extremely profitable company. You have open source. Wikipedia, the blogosphwere, craigslist. All are strange, free phonomona, on a global scale with contry-sized economics. And yet they are all free to the consumers. Soemone is paying. But it's not you.
New form of Cross subsidy is that few who feel greatest value from product can subsidize the use for everyone else, because the underlying costs of working digital is so low.
In the US this has been around for a long time in the US, with broadcast radio. The 3rd party pays model.
Wikipedia... donations run it, because costs are so low.
Google gives away services 411 service for free because you are training their algorithm. by using the service you give them raw data to improve their abilities. THey do the same with image labeler. Make it a game, and crowd source.
Microsoft has been competing with free longer than anyone else.
Microsoft started the industry by competing with free. Software was free because you had to write it yourself. Money was made on hardware. THey made it into a boxable, patantable product. Son of a lawyer.He invented the software license agreement. THeir financial success is due to taking a product whose underlying economics is zero. Marginal cost of repruoducing is zero, and charging $300 for it.The marketplace broke their monopoly. Open source broke it more effectively than FTC. Collobration made possible by the internet.
Origins of open source is contributions by the hobbiest. That is the same origin as traditional software. Reality of open source is no longer that. Most significant contributiors are now paid. Why is because what they're doing is adding value to something to which price is attached.
oppertunities are opening for more competition, more business models. Where product ends up in more hands, because of free. It is proving itself as a business.
Open Source paradigm makes room for pay-for margins.
Is it a new market it producing viable business, or is it enthusiam for
Idea is not selling software, but selling things around software. MS made their business from selling software. That part of the industry is becoming demonotized. As it becomes free, services & other products take its place.
iTunes is example.
Redefine the buiness you are
in. Let something be free to sell another thing.
Going online lowers your costs.
Software makes easy what can be very difficult for face to face or phone business.
What can be done with the traffic, and the credibility build up by distributing free.
Cross Subsidities:
somebody else is paying. Open source is same.
IBM pays for an engineer to work on an open source product to make it free to the user. You don't pay in the end. there is no trick. No scam, No gimmic.
Who are the people who really get it right now?
They are the kids. The Google generation. Those who grow up on the web intutively understand that everything online is eventually going to be free. And you also intuitively understand that, for the most part, things offline are not going to be free.
Freemium
Give away 1% as sample to sell the other 99%. Perfume sprays, free samples. That is in physical market, where the items cost money. Marginal cost of muffin is not zero.
In digital world, marginal cost is zero. You can give away 99% to sell 1%.
Flickr basic is free, Pro is not. It takes only a small percent to subsadise mass useage online. Red Hat sells support and backup services for coporate users.
As video games move online
2009 Culture Snapshot
fuck my life � stupid pop culture trend. I didn�t participate in it, but I couldn�t escape it. If it takes the form of a one or two sentence story, and if it�s embarrassing, then it had a FML tag. It�s not as slick as �that�s what she said� but it seemed to be significantly more popular. FML has become a business. It�s a network of sites, and it�s a successful printed book. Props to them. Not so much to that sock guy�s mom.
lolcats � I suppose 2008 may have been a more significant year for lolcats. There was plenty of lolcatting in 09, but not with the same level of vigor.
FAIL blog � then again, FAIL blog is an icanhazcheezeburger production, operated by the same company as lolcats. Maybe it was their year afterall.
Fail Blog -
iTunes Statistics
2009 Edition with Decade Recap Highlights
Most Memorable new Artist:
Hayes Carl
Country singer I discovered by accident on Erdell�s iPod in Tallahassee. The song was She Left me for Jesus. He had no idea it was there! It was a free download from iTunes. What a witty guy Hayes is! I love his style. My appreciation of him is largely responsible for the resurgence of country in my audio diet.
He started the year with 0 plays and ended it with plays.
Favorite song: Girl Downtown
Best New Artist:
Regina Spektor
I was introduced to her by Karen. I had a very memorable evening with her. It was my deepest moment of fellowship for the entire year, and the anchor of it was Karen sharing her favorite songs from Regina. That became the emotional impetus which drove me to experience Regina Spektor as intensely in 2009. Sailor Song will always have a special place in my memory.
She started the year with plays and ended it with 421 plays.
Favorite song: Ne me
Quitte Pas, Hotel Song, Consequence of Sound
Biggest Winner of the Decade:
ABBA
There are few people and groups who
achieve dominance in their fields. But it is an exceedingly rare phenomenon to
witness that dominance become absolute totalitarian rule. That is where ABBA
resides. They are the unquestionable monarchs of my music library. I�ve
listened to ABBA longer than I have been using computers. They were the first
band I knew by name. Their cassette was the first I recall hearing, and the
first I owned. Their CD was the first I stole owned. I listened to them
on the computer before mp3s existed. Since the conception of iTunes, they have
completely overpowered all other artists. They are the only artist banned from
my top 30 playlist.
They
ended the year with 1,111 plays.
They ended the decade with 6,000 plays.
Favorite song: Super Trooper
Songs
of the year
Stronger
Bolo Ram
She Left Me
for Jesus
Ne Me Quitte Pas Super Trooper
Kanye West Wah! Hayes Carll Regina Spektor ABBA
Notable New Comers: Regina Spektor, Hayes Carl, Wah!
Top Music Video: Love Story � Taylor Swift
iTunes
Version Numbers:
8.02 - 9.0.2
Total
Playcounts:
60991 <--> 60991 (+15%, +8011 plays)
Total
Playcounts of top 15 songs:
3825 <--> 3825 (6.33% <--> 6.27%, +471 plays)
Number
of Files:
6799 <--> 6799 (+27%, +1435 files)
files played per day: 3.8 <---> 4.3
Average Song length: 8:53 <--> 8:56
Playcount Increases
ABBA:
4856 <--> 4856 (7.84%
<--> 7.96%, +701 plays)
ABBA
Gold: 3557 <--> 3557 (5.67% <--> 5.83%, +554 plays)
Frank
Herbert: 1794 <-->
1794 ( 2.01% <--> 2.94%, +688
plays)
Song
Statistics
Time to say goodbye: 85
Supertrooper 77
black or white 73
name of the game 65
dancing queen 61
chiquita 57
mamma mia 55
lay all your love 54
knowing me 53
one of us 53
i have a dream 52
bolo ram 52
take a chance on me 51
sos 46
winner taks it all 46
hotel song 43
gimmie gimme 42
ne me quitte 42
waterloo 41
does your mother know 39
fernando 39
money money 39
us 39
consequences 38
thank you for 33
heal your heart 33
that time 33
voule 32
down the road tonight 29
a milli 29
top 30 songs not from abba: 10
I�ve had 9665 plays since Dec 25, 2005.
From the entire library history, 8% of plays came from the top 10 songs.
16% came from my top 25 songs.
and 24% came from my top 50 songs.
My top 18
songs make up about 50% of the 2301 times I�ve listened to my top 50 songs.
Those top 50 songs account for 24% of all 9665 songs I�ve listen to.
2009
Artist Playcount Chart
Artist
Statistics
3:00:39:56
abba
1:01:13:35 regina
20:09:55
herbert
11:41:52 douglas adams
In terms of
artists, 40% of playcounts came from the top 10 artists, 58% came from the top
25 artists, and 70% came from the top 50 artists. Approximately 30% of plays
came from outside of the top 50 artists.
My top 9
artists (ABBA, Enya, Frank Herbert, ) make up about 50% of the 6758 plays received
by the top 50 artists. And the top 50 artists account for 70% of all 9665 songs
I've listen to.
Album
Statistics
album count:
935 from abba gold
170 from Begin to Hope
149 from feed the animals
143 from a day withou t rain
139 from S&M
122 from Amarantine
115 from Best of Wah!
109 from divine discontent
106 from soviet kitsch
89 from Songs
My top 10 albums make up
about 50% of the 4583 times I've listened to my top 50 albums. Those top 50
albums account for 47% of all 9665 songs I�ve listen to.
In terms of albums, 25% of the music
I�ve listened to came from my top 10 albums, 37% came from my top 25 albums,
and 47% came from my top 50 albums.
10,000
Play Prediction
With the
current play average of 7 songs a day, the 10,000th play will happen
February 10, 2010
iTunes
Library Nationalities
Gender for top 30 artists:
female
abba 1079, regina 395, enya 368, veruca 301, sixpence 134, wah!, 115, sarah 108, lauren 92, sade 87, garbage 66, asha 59, alanis 50, natalie 48
male
beatles 190, nin 166, metallica 161, jackko 114, herbert 105, marley 104, pumpkins 93, jack j 91, brett 70, cope 68, hayess 64, gregor 63, marley 59, disturbed 53, matchbox 48
both girltalk 244, andrea 85
dollars spent on ipods (09 vs 08): $280 vs $250
Favorite Games:
Rock
Band - I still don�t own it,
and I didn�t play it often I enjoyed it thoroughly when I did.
Starcraft � The only time I played it was 9pm on December 31, but I have been thinking about it all year long.
Favorite TV Shows
Battlestar Galatica
�So say we all!�
Dead
Like Me
Favorite Comics:
Naruto Manga
Favorite
Movies:
Terminiator Salvation
Carribean Dreams
Favorite
Movies that I didn�t See
Avatar
We Live in Public
Favorite
Websites
Top Visited Website: Facebook
Estimated yearly daily average: 30 min
7300 minutes yearly
121.667 hours yearly
4.867 consecutive days
best site redesign facebook.com
From
To
Worse redesign iTunes store
best software update snow leopard
best new app: chrome, the hitlist
best app revival: iCal
favorite thread/post:
Important
websites:
Smashingmagazine
Techcrunch
Gigaom
mixergy
favorite revival:
product of the year :
Computer App Stats
Most used new programs:
Google Chrome/Chromium - browsers of choice. Faster that Safari, with enough features from Firefox to make it a full time replacement.
The Hitlist -
Most used revivals:
iCal � My first appointment system
Mail - I don't love it, but it use it more than nearly any other application.
Numbers - It Killed Excel for the title of best spreadhset. Much more usable.
TextEdit - Still not the best, but it's speed and auto save continue to form an effective realworld combination.
short
lived computer trends:
Test user account � The purpose was to combat the data overload. I created a second account where I would be able to work without the distractions and without the memory stealing apps. It allowed me to witness the creation of my data problem all over again.
projects of the month
goodbye aventura
business name spreadsheet
cmt directory
cmt logo
innocent victim?
vibrateC
appointment system.....?
300 workout
GoD analysis? Was that this year?
Headlines & Events:
Facebook past myspace in the US
yahoo continues to slip in everything
MS tries to buy Yahoo
Yahoo & MS make search agreement
iPhone 3GS
Android awakens!
purchased Google shares
Apple shares reach 200 again
Big Moments
Andy
Newton�s big update
Erdell's
wedding!
� Trip to Tallahassee, personally escorting his parents up, being best man
Leaving Apple
�
And meeting Wilbert.
Starting Creative Mac Training
Michael
Jackson�s Death
Getting
my Apartment
Inventing
new password scheme
�
nAgricha84
Running
routine with my iPod
Getting
an Assistant
My first time hiring someone. I�ve
worked with partners before, but this was a different type of responsibility. A
person who had financial dependency on me.
My
Crash
� Spinning off i-75 Entrance ramp coming from NBI�s office, heading to Eric. I called AAA for support & Eric showed his concern by comming to my rescue.
Internext
Convention
�
My New York
Trip
� ...
My Grenada
Trip
� ...
Jeff
taking my money
Brinner
with Karen
Soffer
Day
� with Tommy and Remy in Aventura Mall...
Leaving in
tears at Caribbean Dreams
� overcome with emotion. Huge sense of lost culture and anxiety over business and my future. My soul felt that it was a mistake being brought up in America and that the life I was meant to live was in the Caribbean.
� And it was so strong, that if I had tried to talk, I would of broke down into tears.
Yoke
Now meeting & party
Spending huge amounts of money, and being so completely ripped off.
Small Moments
Bumping into Caliendo in the elevator
Elias and his talk with Eric
Sharing my awards with Ms. Leaderman
Taking off in Alan�s Bently
Iron
Man
� Aris gave me a 5 foot tall Iron Man cutout as a gift.
birthday facebook
thanksgiving plates
chrikstmas eve giving
Innocent
Victim Adventure
� Editing with Jean for an entire year, sleeping over, the dying hard drives, and the eventual premiere at the Gala event in Broward.
Nancy
left NBI!
� And I was able to make it to her going away party. It was very touching, and I almost cried. She did. It was the end of an enjoyable era, and served as a broader metephor for moving on. For her it was the beginning of her future career as a lawyer.
Sunpass
� I purchased a sunpass for the business, and it has been an incredible convenience. It has eliminated the need for me to spend quarters in my daily commute, and it allows me to save minutes from my drive to clients
Dead
Like Me
� Cleaning up my room, turning on my TV for the first time, and watching Dead Like Me. It was a gift from Sally. The last thing she gave me before she dissapered. I promised her that I would watch it right away... 6 months ago.
Kitty
Wish Bracelet
� In those blurry weeks before I left Apple, Kitty told me to close my eyes and to make a wish. As I did so, she tied this bracelette around my wrist. She explained that when the bracelette falls off, my wish will come true. The wish I made was to have to run my own successful business.
Nike + Kit
A
moment of weakness
� I sent Cynthia an IM. It was exactly three words long. No. It wasn�t those three words. No, it wasn�t those three either. I said �Trying to study?� And I don�t regret it. I�m glad I made the connection with her. Time will tell if I come to regret that afterall.
Eating Taco Bell then sharing Old Crow Medicine Show and Hayes Carll with Jean.
iPod
nano
� It was a great mental shift. What of my library do I really want to carry with me? Carrying the entire thing is a crutch. It�s like a having a favorite blanket. Total insecurity deal. The nano forced me to ration my space, and to set limits and reassess my consumptions.
Costco Card
Dead Fantasy 4 & 5
Getting
looked out
� Again and again. By Julian, when he goes out to work. It wasn�t fun having to go to the rental office the first time. They tried to turn me away. I had to prove I was who I said I was. And my wallet, ID, car keys, and all else were locked in the apartment. I�ve been locked out three times. Luckily, I�ve always been able to get in.
Disney buys Marvel
Florin got married!
Mental Shifts
� Deminishment of Safari bookmarks
� Deminishing role of iPod classic
� Desire for cloud media
� Browser shift
Usan Bolt�s record
Connecting with Devin, September 15th
Macheist �amazing competition. Truly eventful. Community. Applications. Presentation.
Macheist - what they've done for mac culture. What did they sell, what do I use, how much did they make? How they've beaten the compeititon. What they've done right. Where will they go in the future?
Understanding
the roads
� mental map of florida fleshed out by tip to tahalassee and move to new apartment
� 836 exists... i75 to everglades, to 595, turnpikes purpose. toll system.
Predictions
and Goals for 2010
Because of business, and the do-or-die situation that I�ve fallen into, 2010 will be a hugely significant year. Below is a list of some of the many important predictions and goals which will be met.
Mend my Heart
I will break my horrible romantic loosing streak and finally find a promising, healthy relationship.
Launch a Web
Application or Service
I
will launch a web service. This is likely to be the Appointment System.
Regardless of the project, simply undertaking it will bring me to a brand new
level. Going through the steps of a project of this type changes my thinking.
It forces me to broaden myself and increase my understanding and capabilities
in high-level modern business formation. I am forced to gain familiarity with a
new set of programs, and learn about new technologies and processes. I get in
touch with investors, or at least learn how to find them and how to communicate
with them. And it gives me access to developers. Even if my 2010 web service
project is not a financial success, it will still be my gateway to the next
level.
Get a Mac
In early February I�ll replace my MacBook Pro with a 13� MacBook Pro once new machines are launched. My current MacBook Pro will still be functioning. It may be shipped off to Tahalassee for Erdell.
Venture capitalism
I�ll find a VC for my project. It will be a spectacular experience.
Partnerships & Resources
Richard Huston
Andy
Newton
Angel Martinez & Chris Howie
Erdell Maurice
Tommy
Esdras
Tony P
Mr. Robinson
Jack Duncan
Rachel Moore
Sarah Oxidine
Tanya
Predictions
My media library will hit the cloud. With or without Apple.
Country will be my main appetite
My Commitments for 2010
Keep exercising. And do more. commit daily to weights and pushups. Weekly to running.
maintain the progress I started in 2009 regarding business, responsibility, fitness.
Thank
you 2009. It�s been fun.